Autosonics

Autosonics is based in Guelph, ON, and they sell, as well as install, mobile electronics and accessories. They primarily needed help with social media, building a Shopify e-commerce site, Search Engine Marketing (SEM), and Social Media Marketing (SMM).

Shopify Website

I designed the layout of the webpage in order to make an appealing yet functional e-commerce site. I successfully added hundreds of products onto the site. I used Microsoft Excel when formatting and importing price lists into the Shopify website rather than time-consuming manual entries. I took professional photos of products and weighed physical products when necessary in order to determine shipping prices.

check out the website

Google Ads

I created both search and shopping ads for Autosonics in order to drive more website traffic and conversions. I was able to manage an exceptional total click-through rate (CTR) of around 6% for the search ads and 1.4% for the single product shopping ad. In terms of auction insights, I was able to reach 36.10% for the top of page rate outperforming big names like Amazon. Not to mention, an impressive 20.62% absolute impression rate, which calculates the percentage of the time that your ad is the very first ad above the organic search results.

Google Search Ad